Grow your business through referrals, partnerships and your existing network.
A simple, powerful way to create, track and manage referrals, partner opportunities and business connections without relying on ads, complicated funnels or scattered tools.

The old way of generating referrals is broken.
Most businesses rely on chance conversations, scattered follow-ups or networking that never turns into revenue. Opportunities get lost. Partners fall out of rhythm. CRM notes go stale. Sales cycles stretch out. The cost of doing nothing grows.
The new way is structured, trackable and scalable.
ReferU2 gives you one place to organise your partners, track new opportunities, stay top of mind with your network and move referred leads into your pipeline with clarity.
Old Way (Pain)
- Referrals happen by luck
- Conversations get lost
- No system for partners to follow
- No visibility across your pipeline
- No simple way to stay connected
- Long sales cycles caused by indecision
- Hidden opportunity cost inside your network
New Way (ReferU2)
- Structured referral flow
- Partner collaboration in one place
- Clear new opportunity pipeline
- AI assistance for ICP + IRP
- Business networks activated
- Better conversations → better deals
- Measurable referral revenue
Who It's For
ReferU2 is built for B2B professionals who rely on relationships to grow:
Business owners & founders
Sales teams and sales managers
Business coaches & consultants
Industry associations & business networks
MSPs, tech firms, SaaS companies
Professional services
(accountants, financial planners, brokers)
Community leaders & partnerships teams
If your business grows through trust, relationships and referrals, ReferU2 is designed for you.
What You Can Do in the First 10 Minutes
Get instant traction without needing training or setup.
In your first 10 minutes you can:
Build your personal and company profile
Add your first 3 partners and connections
Create your Ideal Customer Profile using AI
Create your Ideal Referral Partner Profile using AI
Start tracking new opportunities
Activate your network with clarity
This is your first quick win.
The Platform
Connect your network
See partners, connections and opportunities in one simple place.
Activate referrals
Move opportunities through a structured pipeline backed by AI.
Collaborate with partners
Share opportunities, communicate clearly and stay aligned.
Scale your referral ecosystem
Build partner programs, business networks and revenue communities.
AI Agents for sales, marketing and partnerships
Every user gets a growth assistant that helps them communicate, collaborate and convert.

Derek Morgan
Creator of the Referral Marketing Formula
Founder of Referral Marketing Ideas and Global Head of Affiliates and Partnerships for ReferU2. Derek has spent years developing systematic approaches to help B2B businesses grow through referrals and partnerships.
Used by:
- B2B business owners
- Industry networks & associations
- Sales teams
- Partner managers
- Coaches & consultants
- Tech and services companies


The Hidden Cost of Doing Nothing
Most businesses underestimate the value sitting inside their existing network.
Every month you delay:
Partners go cold
Opportunities go stale
Connections forget you
Buying cycles stretch out
Revenue leaks out of your CRM
This is the unidentified opportunity cost inside your business.
ReferU2 makes it visible, actionable and profitable.
Complimentary Account
Perfect if you want to get started without commitment.
Get a Complimentary AccountEarly Adopter Offer
Perfect if you want full access, AI agents, advanced dashboards and the best price ReferU2 will ever offer.
Choose the right starting point for your growth journey.
Complimentary Plan
Perfect for individuals and small businesses who want to start managing referrals, partners and opportunities.
- Unlimited personal & company profiles
- Create, track and manage connections, partners and opportunities
- New Opportunity & New Partner pipelines
- Partner collaboration
- AI assistance for your first 2 Referral Marketing Formula modules (ICP + IRP)
- Knowledge base
- Optional access to affiliate program
- Standard CRM integrations
- Basic API access
Solopreneur
Perfect for solopreneurs who want advanced control and AI-powered growth.
- 1 user access to Accelerator Apps
- All Complimentary features
- Full 9-step Referral Marketing Formula
- Advanced AI prompts
- Marketing, Sales & Partner Manager AI Agents
- Advanced Partner & Opportunity dashboards
- Advanced CRM integrations
- Advanced API access
Early Adopter Offer
Lifetime Pricing Guarantee
The ultimate package for growth-focused B2B founders, sales teams and partnership-driven businesses.
- 5 user access to Accelerator Apps
- Everything from Complimentary + Solopreneur
- Beta access to new accelerator apps
- Influence product roadmap
- Bragging rights as an Early Adopter
- A 1:1 strategy session with Derek Morgan
- Direct connection into Derek's referral partner network
Only 200 spots available